(A lot of) Indeed Social Ads
After success on some select social projects, our team took away the paid social work from an outside agency. At our peak, we were producing 500+ assets a year across Meta and TikTok while consistently beating performance benchmarks and lowering CPM. Here are some highlights from over the past few years…
We tapped into TikTok influencers:
We licensed lots of user-generated content (this was some of our highest performing work).
We tagged along on brand TV shoots to capture (a ton) of assets using their talent + sets + props.
When Indeed saw a growth opportunity with the Hispanic market, we created social campaigns rooted in their culture and traditions. The work performed so well, benchmarks were raised.
Want to see more? Just ask.
We stayed on top of social trends so our ads always felt relevant and platform native.